Comments on: Small Business Website Marketing Frustrations

By: EH

EH — Mon, 28 Jul 2008 17:54:31 +0000

The feeling of not knowing what to do is frustrating and it is easy to want to follow the advice of someone who supposedly knows what he’s doing. However, it is really informative to read such books as “Search Engine Optimization: Your visual blueprint for effective Internet marketing.” Books like this can help you gain a better understanding before you go and ask ‘consultants’ for help.

By: Nikki

Nikki — Mon, 21 Jul 2008 00:07:55 +0000

I have been there, trying to get “good” advice on using the Internet to advance a small business. It is almost impossible to get any better advice than what you just dispensed. Thanks

By: Jay

Jay — Fri, 18 Jul 2008 19:20:38 +0000

I definitely feel this woman’s pain. It can be very confusing to try to figure out how to market yourself on the web, especially with all the secrecy that surrounds Google and the conflicting advice that is out there on what matters and what doesn’t. Even as a reasonably tech-savvy individual, I had a very difficult time wading through all of the misinformation.

By: Jonathan Hook

Jonathan Hook — Fri, 11 Jul 2008 02:44:33 +0000

Unfortunately there seem to be a couple types of people out there. Those who know that they don’t know anything about online marketing and those who think they know something but don’t. The downside is that those who think they know something are happy to rattle it off to anyone who will listen and those who know they don’t know anything will listen to anyone who talks.

My advice is to only take advice from someone who has a proven track record online. A great idea for small business owners is to hire a proven consultant to run the online marketing. It takes all your energy to run a small business - I know, I run one. You don’t have time to keep up with all the available online tools.

Most importantly, what you do online should tie in with what you do offline - it is not a completely different beast. Online marketing should enhance your offline marketing - or else you are really wasting your time.

By: small business web site hosting service provider

small business web site hosting service provider — Thu, 12 Jun 2008 07:44:23 +0000

I think this is a decent guide on how to run a website. I mean it is definitely making it sound simpler than it really is but it is a good general view point. I think that if you have a small business web site, you should spend a good deal of money on search engine optimization if you plan to land any good traffic to your site. You could spend the time to learn it yourself because its a valuable skill and will be for a long time

By: Matt Bailey

Matt Bailey — Tue, 27 May 2008 23:07:06 +0000

Thanks for the comments, everyone. Unfortunately, it’s been my experience that most businesses have horror stories about SEO’s and web design companies. It’s very rare that business owners or companies don’t have any problems.

Too many business owners have been burned, or worse yet, don’t know that they’ve been burned with bad advice. The speed of doing business is faster than ever before and lends itself to people trusting advice from almost anyone.

By: Ramona

Ramona — Tue, 27 May 2008 01:00:47 +0000

Setting up a website these days can be simple,but managing and marketing them is a whole lot of time and effort many small business aren’t aware of.This aspect for success is so often negelected by the Co.’s that set up sites.

By: Sheri Bigelow

Sheri Bigelow — Mon, 26 May 2008 17:36:25 +0000

Not sure it makes sense to take advice from anyone who will give it. Perhaps the best advice would be to be careful who you get your advice from. Experience and success trump theory and false implications. Does the laptop guy run a successful online business?

By: Pay Per CLicjk Journal

Pay Per CLicjk Journal — Fri, 23 May 2008 23:57:32 +0000

We too, hear all of these horror stories. You almost wonder if these people who give them bad advice are only guilty of being just as equally ignorant themselves. It’s just a shame when a client comes to you burned from the past.. makes the job that much harder!