Archive for November, 2007

21
Nov

I am a strong advocate for customer reviews on websites, Studies have shown that they are used by many consumers and have a direct impact on people making a decision, whether it is for a book, music, restaurant, or hotel. However, I usually come up against a typical objection: what about bad reviews? We’ve all heard it. Business owners are horrified at the prospects of someone leaving a horrible review of their business. The helpful and positive reviews aren’t even considered because of the potential of a bad review. Now, if your food is bad and the service is horrible, then a negative review may be justified and the problem…