SiteLogic News

The Ability to Question with Authority

Cultural critics and wordsmiths gather around for this outstanding foray into verbal investigation. Have we lost our way when declaring ideas? Why has the declarative been exchanged for the inquisitive? Have we lost our ability, or our nerve, to

Matt Bailey giving MarketingTalk at Google

Next month, I will be traveling to the Googleplex to be a presenter for their “MarketingTalks@Google” series. This is an awesome invitation, spawned from

An Internet Marketing Conference That Digs Deep

As I wrap up my sixth month as a bona fide internet marketing professional under the influence of Matt Bailey, I'm starting to hit my stride. I've figured out in which areas

Everything I know about Social Media I saw in a British Pub

I recently came back from an extended trip to England, where my wife and I spent some time in Northern England with Mike Grehan. Mike is incredibly passionate about living in Newcastle, and should be knighted as an

Marketing Rocks on YouTube

I am a child of the 80’s. Play some New Order, Yes, or Van Halen and you’ve got my attention. And yes, I’ll even admit that I like the power ballads, especially from Journey. I mean, really,

Asking for Innovation?

As a search engine addict, and a search engine marketer, I’ve been fascinated with the evolution of the search engine ever since I started marketing online, well over a decade ago. One search engine always attracts my attention, especially

SiteLogic joins Market Motive

There are a some people that I highly respect in this industry, so when a few of them got together and started a company - it got my attention. When they said that they were starting a training company,

SiteLogic Expanding Training Opportunities

SiteLogic expanding into more training opportunities This has been an extremely busy summer, and there has been no lack of productivity. In fact, things have really been heating up in a number of areas. SiteLogic’s commitment to training businesses

SlideShare.Net – PowerPoint distribution made easy!

My Web Analytics Course is featured on the SlideShare homepage today! Hooray! Certainly not a newcomer to the social space scene, SlideShare has become one of my favorite social sharing sites in a very short time. Granted, seeing

Analytics According to Captain Kirk

In my seminars, I enjoy teaching analytics because the fun is in finding effective and memorable methods to help people understand the concepts. One of my favorites is an analysis of the Red-Shirt Phenomenon in Star Trek.

SiteLogic News

25
Jul

Cultural critics and wordsmiths gather around for this outstanding foray into verbal investigation.

Have we lost our way when declaring ideas?
Why has the declarative been exchanged for the inquisitive?
Have we lost our ability, or our nerve, to declare our thoughts with confidence?

Highlights include:
“We’re the most aggressively inarticulate generation to come along since, you know . . , a long time ago.”
“It is not enough these days to question authority, you’ve got to speak with it too.”

How inspirational during a Friday morning lull.

Related Articles:
Analytics as a Subversive Activity
Analytics 1.0 – A Case of Velleity
Social Media Traffic: Useless Gossip or Powerful Word of Mouth?

23
Jul

Next month, I will be traveling to the Googleplex to be a presenter for their “MarketingTalks@Google” series. This is an awesome invitation, spawned from the “Analytics According to Captain Kirk” segment in my analytics training and presentations. I’ve known the staff at Google Analytics since their Urchin days, so it’s always nice to see their success and adoption into Google. I’ll be in San Jose for Search Engine Strategies that week, presenting at two sessions; Analytics 2.0 with Analytics heavyweights Jim Sterne, Erik Peterson, and Marshall Sponder, and then a fun panel on IT for Marketers, where we de-mystify the dark secrets of IT web-speak language for…

26
Mar

As I wrap up my sixth month as a bona fide internet marketing professional under the influence of Matt Bailey, I’m starting to hit my stride. I’ve figured out in which areas I’m naturally talented, what most interests me, what is effective and what isn’t, and what I’d still like to know more about. Besides, this industry is constantly evolving and there is always more to learn. So I am beyond excited about attending the Small Business Marketing Unleashed conference in Houston on April 21-22. Facilitated by the team behind Search Engine Guide and Small Business Brief, Unleashed is a two-day intensive conference complete with workshops, networking events, and a…

03
Mar

I recently came back from an extended trip to England, where my wife and I spent some time in Northern England with Mike Grehan. Mike is incredibly passionate about living in Newcastle, and should be knighted as an evangelist for Northeastern England. Visiting Mike’s pub was probably the most enjoyable experience I had. Not in the least of which was the glorious fish ‘n chips and sticky pudding. It was one of the best meals I had that week. The people are very proud of their city and their way of life, of which I admit a profound jealousy. I think we let life get to busy for us…

30
Jan

Marketing Rocks on YouTube

I am a child of the 80’s. Play some New Order, Yes, or Van Halen and you’ve got my attention. And yes, I’ll even admit that I like the power ballads, especially from Journey. I mean, really, who didn’t grow up in the 80’s and slow dance to “Open Arms?” That song was standard homecoming and prom material. Well, couple my love of 80’s music and internet marketing and this has to be one of the best stories to come out of the age of YouTube. Hattip to ClassicVinylRecord.com The Story The Zoo was a rock band in the Philippines that liked to upload video of their performances to…

24
Jan

As a search engine addict, and a search engine marketer, I’ve been fascinated with the evolution of the search engine ever since I started marketing online, well over a decade ago. One search engine always attracts my attention, especially over the past two years, with great innovation and features. And no, it isn’t Google. It’s Ask.com. Multimedia is Content Ask got people talking early last year with its breakthrough 3-D interface. I was able to enjoy this interface to the fullest a few weeks ago when my child was doing a school report on Glenn Miller. From the Ask search results, we were able to listen to his recordings,…

10
Oct

SiteLogic joins Market Motive

There are a some people that I highly respect in this industry, so when a few of them got together and started a company – it got my attention. When they said that they were starting a training company, I got very interested. The combination of John Marshall, Michael Stebbins (both formally of ClickTracks) and Avinash Kaushik (author of Web Analytics an Hour a Day) joined forces because of their passion to teach. Thus, MarketMotive was officially introduced. In August, I had dinner with John and Michael to discuss their new venture. I was fascinated by the business model and the passion that they had to train businesses to “do…

26
Sep

SiteLogic expanding into more training opportunities This has been an extremely busy summer, and there has been no lack of productivity. In fact, things have really been heating up in a number of areas. SiteLogic’s commitment to training businesses in internet marketing has been significantly enhanced by creating relationships with a number of organizations. Now You Know Media Did you know that the average commute time in the US is 23 minutes? Did you also know that millions of hours a year are spent commuting by Americans? We’re busy people, but we seem to spend a lot of time sitting in one place. This is the focus audience of Now…

18
May

My Web Analytics Course is featured on the SlideShare homepage today! Hooray! Certainly not a newcomer to the social space scene, SlideShare has become one of my favorite social sharing sites in a very short time. Granted, seeing a slideshow without hearing the presentation is a little odd, but I always have requests for my slides after a presentation. There are a few reasons that I hesitate to share my PowerPoints, the first of which is the time that goes in to create one of these, the second the clip art that I purchase for use in the presentation, and thirdly, because sometimes I look at these things and wonder…

13
Feb

In my seminars, I enjoy teaching analytics because the fun is in finding effective and memorable methods to help people understand the concepts. One of my favorites is an analysis of the Red-Shirt Phenomenon in Star Trek. What? You don’t know about the Red Shirt Phenomenon? Well, as any die-hard trekkie knows, if you are wearing a red shirt and beam to the planet with Captain Kirk – you’re gonna die. That’s the common thinking, but I decided to put this to the test. After all, I hadn’t seen any definitive proof; it’s just what people said. (Remind you of your current web analytics strategy?) So, let’s set our phasers…