Training and Seminars
Website Marketing Training
Training is essential to the web site marketing process. Many businesses have the capabilities to optimize their own sites for the search engines, but just need instruction and guidance on how to make it a part of their own process. Creating a corporate culture that understands the impact of website marketing management will enable companies to take control of their websites and harness their marketing potential.
Matt Bailey, the founder of SiteLogic, will create a single day or two-day corporate workshop, depending upon your needs. This workshop can be used to instruct one department or multiple departments on search engine optimization, blogging, online reputation management, or additional website marketing techniques.
Your Site is the Agenda
This in-house training will be tailored specifically to your company and website, rather than a generalized presentation. The training and instruction will be based on the company’s website and those of your competitors. By learning from elements that are already familiar to your company, both the learning and retention will increase, resulting in more effective marketing of your company.
Matt Bailey presents on a variety of web marketing topics:
- Search Engine Marketing
- Search Engines 101
- SEO & Site Management Tools
- Search Engine Penalties and Recovery
- Website Management
- Successful Website Architecture
- Website Accessibility and Section 508
- Understanding Website Statistics
- Stats-based Usability Evaluation
- Writing Persuasive Content
- Internet Marketing
- Know your Customer (How the Web has changed your Market)
- Business Blogging
Ask Matt for a customized web marketing seminar or to speak at your next event.
Excellence is an art won by training and habituation. We do not act rightly because we have virtue or excellence, but we rather have those because we have acted rightly. We are what we repeatedly do. Excellence, then, is not an act, but a habit.
-Aristotle