Digital Marketing Skills & Education Podcasts
The digital marketing industry moves fast—but strong foundational skills never go out of style.
Whether you’re just starting out or advancing your career, mastering key areas like content creation, analytics, and marketing strategy is essential for long-term success. Employers value marketers who can think critically, adapt to new tools, and apply core principles across changing platforms and trends.
These podcast episodes focus on the skills that matter most. From creating high-performing content to analyzing campaign data and connecting marketing to business goals, each conversation is packed with practical advice from educators, industry experts, and seasoned professionals. You’ll gain clarity on what to learn, how to apply it, and how to build a career that stands out in a competitive field.
If you’re looking to grow your confidence, expand your knowledge, or prepare for your next role, this series offers the insight and encouragement to help you move forward. Whether you’re self-taught, certified, or classroom-trained, these episodes will help you sharpen your skills and stay career-ready in a constantly evolving industry.
Digital Marketing Skills & Education Episodes:
Goal Setting for Personal and Professional Growth
Most Goals Fail Every January, millions of people scribble down resolutions with genuine optimism. By February, most of those resolutions are forgotten, buried under daily stress and vague ambition. The problem [...]
How 2012 Changed Digital Marketing Forever: The Smartphone-Social Media Revolution
The Year Everything Changed: How 2012 Created Modern Digital Marketing The Mayans predicted that 2012 would be the end of the world. When December 21st came and went without apocalypse, we made a [...]
Video Marketing Fear: Why Even TV Professionals Get Camera Anxiety (And 3 Ways to Beat It)
From Terror to Television: Why Video Marketing Scares Everyone (And How to Get Over It) Kerry Barrett spent 20 years in broadcast journalism. Two Emmys under her belt. Anchoring [...]
Employee Retention Through Training Teams: What Companies Get Wrong
Cultivating a Culture of Organizational Learning Increase retention through training programs. 93% of businesses are concerned about employee retention. Should be higher, honestly. Yet here's what most employers miss: [...]
Communication Skills for Professional Development: Why They Matter More Than Your Degree
Unlocking Transformation: Communication Skills for Personal and Professional Growth You spent four years earning your degree, maybe more getting advanced certifications, and you're wondering why that promotion keeps going to someone else. [...]
Defining the Difference between Certificates and Certification in Digital Marketing
Decoding Digital Marketing Certificates and Certifications: Defining the Standards for Industry Recognition One of these is not like the other. In today's competitive job market, individuals seek various credentials to stand out from the [...]
Is a Certification Important for Digital Marketing?
Why is Certification Critical for Digital Marketing Careers? Digital marketing has become an essential component for businesses seeking growth and success in today's digital age. In this fast-paced field, staying ahead of the curve [...]
Digital Marketing Certifications: What Actually Matters in 2025
Why Digital Marketing Certifications Actually Matter (And What Most People Get Wrong About Them) Here's the uncomfortable truth about digital marketing right now: nobody knows what they're asking for when they hire. [...]
Father’s Day and the Work-Life Balance
Work-Life Balance? Father's Day and Work-Life Balance as an Entrepreneur. "How Can You have Work-Life Balance and Be Successful As An Entrepreneur? I was asked this question when interviewed [...]
Technology in the Classroom
The Surveillance State We Built Into Our Schools (And Why People Are Just Starting to Ask Questions About It) Google owns your kid's education. Literally. Not in some conspiratorial sense. In the [...]
What Does it Take to Be a Rockstar CMO?
How to Get Hired in Digital Marketing Matt welcomes fellow Marketing Podcast Network associate, Ian Truscott, host of Rockstar CMO podcast. Ian talks about the challenges of building marketing teams and [...]
Books: The Ultimate Long-Form Content
What Books Impacted Your Career? I'm returning to my book-reading roots. In this episode I'm sharing about my frustration with digital media and why I am returning the the [...]
Digital Communication Careers: Public Information & Crisis Communications
What Police Crisis Communications Can Teach Every Marketer Christine Townsend spent years as a director of communications for London's police, managing everything from the 2012 Olympics to historic sex abuse scandals. Her lessons on trust, [...]
AI Content Tools Reality Check: What Works After Testing 50+ Applications
AI Content Tools Reality Check: What Works After Testing 50+ Applications AI for Content Development: The Genie in the LampOver the past few months I've tried about 50 different programs and [...]
How Journalism Influences SEO and Content Marketing
What Journalism Taught Us About Writing Online Content and SEO Before SEO was a discipline, before algorithms rewarded "helpful content," journalists were already writing the way Google has spent two decades trying to teach [...]
LinkedIn’s Most In-Demand Skills report
LinkedIn's Most In-Demand Skills Report What are the critical skills in today's workplace? The LinkedIn 2023 Most In-Demand Job Skills report came out a few weeks ago, and it is [...]