[Podcast] Why No One Talks About the Long Tail Anymore
Matt Bailey2024-03-20T07:57:13-04:00Why Doesn't Anyone Talk About the Keyword Long Tail Anymore? Remember the Long Tail? When Google removed keyword referral data from analytics in Sept [...]
Endless Coffee Cup #45: Searching for Keywords
Matt Bailey2022-05-01T23:32:43-04:00Don't Overlook the Most Powerful Tool in Marketing: Keywords Keywords are the foundation for digital marketing. They provide in-depth marketing data of searcher intent, [...]
Analytics in Football Terms
Jared2021-12-16T22:33:27-05:00As Super Bowl Sunday approaches, it's clear that most people have football on the brain. As an Analyst, I have analytics on my mind most of the day, but football [...]
Interpreting Analytics – Things to Remember & Consider in Your Reports
Jared2021-12-17T16:05:33-05:00Finding the most valuable data for your business within Analytics can be tedious work. You may also find yourself navigating in discouraging circles, enduring distractions that cause you to forget [...]
Google Analytics Limits Marketers – Claims “Privacy”
Matt Bailey2021-12-17T19:01:21-05:00An interesting move from Google has search marketers reacting in anger, amazement and disgust. Google, after years of providing search referral information, has decided that users that are “logged-in” to [...]