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Endless Coffee Cup Podcast #30: “What Are the Marketing Skills of the Future?

2021-08-03T17:04:41-04:00

Michael Stebbins, Chairman of OMCP, joins Matt to discuss the skills marketers will need in the Age of Automation. Michael brings data from the 2019 OMCP Role Delineation Study conducted earlier this year, as well as interviews with hiring managers. Though the study is not published yet, the finding support the trends that Matt sees in the field: Soft Skills are increasingly in demand!

Endless Coffee Cup Podcast #30: “What Are the Marketing Skills of the Future?2021-08-03T17:04:41-04:00
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