social media

6 Degrees of Lameness

2022-01-29T19:14:00-05:00

Another day, another crop of terrible LinkedIn connection requests. Now don't get me wrong.  I love LinkedIn. But has LinkedIn become Tinder for business professionals? Every request seems to be a stale, uninspired attempt at making a sale. But let’s be serious, it isn’t even a real connection.

6 Degrees of Lameness2022-01-29T19:14:00-05:00

Data is Subjective

2021-12-16T22:07:58-05:00

Effective Communication A good friend of mine recently delivered a talk on how to increase one-to-one communication. She made the point that all electronic communication is ultimately binary - which [...]

Data is Subjective2021-12-16T22:07:58-05:00

Pinterest for the Small Business

2021-12-17T18:22:12-05:00

Just when you thought there couldn’t be one more social networking site to put your time into...Pinterest arrived. If you ever had a bulletin board in your room growing up, [...]

Pinterest for the Small Business2021-12-17T18:22:12-05:00

Clicks, Conversions and Costs

2021-12-17T18:24:14-05:00

What are you measuring? In the sessions I teach around the US and around the world, I find that people have been programmed to think in terms of clicks.  Clicks, [...]

Clicks, Conversions and Costs2021-12-17T18:24:14-05:00
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