Certified Digital Marketing Professional Training

SiteLogic Training offers a 40-hour online coached course to learn the skills and competencies
needed to pass the Online Marketing Certified Associate (OMCA) certification exam.

Digital Skills Certification is in High Demand

The digital marketing industry is estimated at $322.5 Billion (Billion with a B) and is projected to reach $640 billion in less than 5 years! That’s double the size of the current market!

Where will will the next managers and leaders come from?

When lockdown started in 2020, the volume of Google searches for “digital marketing certification” went through the roof!

LinkedIn Learning alone saw a 200% increase in certification course demand, and it’s not slowing down.

What is OMCA certification?

The Online Marketing Certified Associate (OMCA) certification is a worldwide standard for digital marketing that verifies the skills, education, and experience necessary to drive digital marketing initiatives.

A passing score on the OMCA exam is required for certification. The OMCA certification is a worldwide standard for digital marketing that verifies the skills, education, and experience necessary to drive digital marketing initiatives. Thousands of leading companies prefer to hire managers and professionals with OMCA credentials.

Is OMCA certification worth it?

Individuals who earn the OMCA certification:

  • Stand out to employers and clients as having verified digital marketing skills, education, and experience.
  • Earn between 16-26% more than non-certified digital marketers.
  • Operate more effectively as a marketing professional, sharing common language and generally accepted practices across multiple disciplines.

Why SiteLogic?

Founder and Lead Instructor, Matt Bailey, has over 25 years experience in digital marketing. His agency created more than 1 billion in revenue for clients, and now he teaches others to do the same.

Matt is one of the most in-demand trainers in the industry, creating workshops for Microsoft, Nationwide, HP, IBM, Target, Disney and many others. In fact, his digital marketing courses are used at Duke University, Rutgers University, Purdue University and hundreds of other institutions!

Even more, Students who’ve completed Matt’s OMCA course are earning 87.32% pass rate on the OMCA exam, the highest in the industry.

What makes Matt’s training different?

Most programs require that you watch hours of video and remember all of the content to pass your exam!

But that’s not how things work in the real world. This training is about you.

At SiteLogic, here’s what you’ll do:

  • Real-world, hands-on activities that demonstrate your learning.
  • One-on-one feedback on your assignments from experts.
  • Curated articles, videos, and podcasts for professional development.
  • Build your presentation skills through assignments.
  • Spend less time watching, more time doing!
  • Crush the OMCA certification exam with confidence!

Learning for a Lifetime

Real education is about mentoring and coaching. It’s not about watching hours of video, memorizing facts, and taking multiple choice tests! We don’t do those things in our everyday work, so why are they used in training? People learn best when they DO something and receive immediate coaching and feedback to make it even better!

This is why so many of Matt’s former students are now directors, CMO’s, VP’s and CEO’s.

Are there tests?

There are short quizzes at the conclusion of each section, and a final exam. However, the majority of assessments will take place as hands-on research assignments, real-life applications, and reporting methods that will demonstrate your acquisition of critical competencies and skills.

About SiteLogic and your instructor, Matt Bailey

“Matt teaches complex concepts that are understand, do-able, and actionable.” -Microsoft

Matt Bailey has been in Digital Marketing since 1996, working at both brands and agencies and starting 3 companies.  He originally founded SiteLogic in 2006 as a digital marketing services agency, but pivoted to training company in 2015. In 2020, he earned a Masters of Education in Instructional Design to better develop and deliver training to his clients.

Matt is one of the most in-demand trainers in the world. His training clients include: Microsoft, HP, Orange, Comcast, Target, Survey Monkey, and the Prime Minister’s Office of the United Arab Emirates.

His digital marketing curriculum is used at Duke University, Purdue University, University of South Florida, Rutgers University, LinkedIn Learning, Udemy, Simplilearn and Udacity.

Did you know that OMCA Certified marketers earn between 16% and 26% more than their non-certified peers?

Accelerate your career by building and validating your digital marketing knowledge, which will give you the edge in any interview!

Course Investment: $2,499

What You’ll Get With Your Enrollment:

  • 2 years membership to Learn@SiteLogic
  • 40-hour coached training course (OMCA)
  • Personal feedback from expert instructors
  • Includes all mini-course content
  • 20% Discount on other courses
  • Private 30-minute per-course consultation
  • OMCA Exam Voucher ($225 Value)

Course Content:

This training course covers the core disciplines of digital marketing:

  • Content Marketing
  • Digital Marketing Analytics
  • Search Engine Optimization
  • Paid Search Advertising
  • Email Marketing
  • Conversion Optimization

What students have to say:

Passed on the First Try!

I was so prepared! I passed the OMCA Exam on the first try!

Arielle, Brand Marketing Strategist

I’m currently taking the course. I’m learning SO much! I’m on your SEO module right now. Almost done!
I have to say, out of all the courses online, I feel I learn the most from you! The way you explain it all is SO easy to understand.

Leanna, Marketing Manager

Matt gets right into what we fear most as Marketers – the nitty-gritty stuff that keeps us sweating every decision we propose, make and track. He distilled it in a simple, straightforward way, without leaving the student feeling stupid for not knowing. His exercises were EXCELLENT too – real-life applications to my organization.

Joseph, Marketing Director