Marketing Logic

Home/Marketing Logic

Endless Coffee Cup Podcast #21: “Sensationalized Headlines”

Ben Bailey from 2nd Beach stops by to catch up on the latest headlines. There is an amazing amount of headlines in the pile, and what distinguishes them is outright contradictions, fad-chasing, recycled content and

Endless Coffee Cup Podcast #20: “Profitable Testing”

Usability Conversations #3 Kim and Matt continue the conversation from the last show, as they delve into further testing and usability concepts. While the obstacles to good usability are well documented, Kim and Matt work

Easy Usability Evaluation

I don't want to read - Take me to the podcast! Begin by asking 5 Questions about your website: Is my brand and my offer clear? With less than three seconds, can a

Show Buttons
Hide Buttons