[Podcast] Privacy, Data Ownership, & Google Analytics
Matt Bailey2024-03-19T16:21:42-04:00Who Owns Your Data? + What's Wrong with Google Analytics G4? Stéphane Hamel has given data and privacy a lot of thought, If you [...]
[Podcast] How to Ask Questions
Matt Bailey2022-03-19T01:20:21-04:00How to Ask (Great) Questions Questions Lead to Discovery. Why Don't We Ask More Questions? Matt Bailey talks with linguist and educator, Norah Jones [...]
Avoiding Shiny Object Spending
Matt Bailey2018-10-04T20:37:59-04:00So what are you buying when you pay for Influencer marketing? Unilever thought their agencies had found them a quick way to reach a broader audience: by partnering with successful, [...]
Endless Coffee Cup Podcast #24: “Disrupting Sport”
Matt Bailey2021-08-03T17:12:30-04:00Disrupting Sport In this podcast we go back to the subject of sport marketing, as Jim Kadlecek returns to join Matt in the studio [...]
Endless Coffee Cup Podcast: “Measuring Usability”
Matt Bailey2024-03-20T12:25:18-04:00Usability & Analytics My brother Ben joins me again to talk about analytics, testing and usability. I ask Ben to provide specific "where to [...]
Communicate Data with Stories
Matt Bailey2021-12-16T22:03:51-05:00Let's face it. Don't Be Boring With Your Data! Charts, graphs and reports are not an enjoyable way to spend an afternoon meeting. They are the death blow [...]
Make Your Business Bigger by Marketing Smaller
Matt Bailey2021-12-16T22:18:30-05:00Don't fall for the lie of big numbers In my presentations, I always refer to the marketing principle I learned over 20 years ago; "big numbers lie." The [...]
Analytics in Football Terms
Jared2021-12-16T22:33:27-05:00As Super Bowl Sunday approaches, it's clear that most people have football on the brain. As an Analyst, I have analytics on my mind most of the day, but football [...]
5 Ways to Work Deliberately + 1 Challenge to Work Profitably
Matt Bailey2021-12-16T22:39:00-05:00Work Deliberately and Profitably Remove distractions – work intently Yesterday, I wrote about the choice to go about my day and my work by being deliberate. Instead of [...]
A Solution to Not Provided Channel Data
Jared2021-12-16T22:40:54-05:00Not Provided If you are familiar at all with Google Analytics, you may have noticed the New Acquisitions Reporting and Channels Section that replaced "Traffic Sources" on the left side [...]